Marketing your Business Workshop

In this workshop you will:

• learn what the market is.
• identify what your customers need and want.
• begin to produce forecasts for your business.
• explore and agree what type of marketing you will use.
• calculate how much your marketing will cost.
• identify what your products or services are.
• work out what the price of your products or services should be.
• list who will be involved in marketing.
• explain how and where your products or services are to be sold.
• plan how you will present your product or service to customers.

By the end of the workshop you should have a realistic marketing plan designed to improve your marketing efforts and improve your sales.

To find out when the next workshop is :

• Grampian Business Base Course Schedule
• Tayside Business Base Course Schedule
• or visit the Business Gateway website.