Advertising and Promotion Workshop

This course will give you the knowledge and skills you need to produce an advertising plan for your business.

By the end of the workshop, you will be able to:

• Identify what and where the markets are for the products or services of your business.
• Describe what the key ingredients are for a successful advertisement
• List the cost benefits of using different ways of advertising.
• Explain what the best medium is for your business
• List the benefits of setting up a website for your business

To find out when the next workshop is :

• Grampian Business Base Course Schedule
• Tayside Business Base Course Schedule
• or visit the Business Gateway website.